Samsung Electronics at the CES 2018 introduced to the world it’s all new Samsung DRVLINE™ platform. This has given the company position as the go-to partner for Original Equipment Manufacturers (OEM) and Mobility as a Service (MaaS) providers in the autonomous driving market.

The company has gone on to state that the DRVLINE™ platform is an open, modular as well as scalable hardware and software-based platform, that is quite a valuable solution for automakers as it will be able to integrate the best available technology into new vehicles, while at the same time also build a foundation for fleets of the future.

Young Sohn, President and Chief Strategy Officer at Samsung Electronics, and Chairman of the Board at HARMAN, in its official blog states,

“The cars of tomorrow won’t just change how we get around, they’ll transform our streets and society. They’ll bring mobility to people who need it, make our roads safer, and revolutionize our communities. Building an autonomous platform requires close collaboration across industry, as one company cannot deliver on this enormous opportunity alone. The challenge is simply too big and too complex. Through the DRVLINE platform, we’re inviting the best and brightest from the automotive industry to join us, and help shape the future of the car of tomorrow, today.”

The DRVLINE™ platform goes on to incorporate the best components and technology, which will go on to leverage Samsung’s global expertise in electronics, IoT and embedded systems, which goes on to include in-car compute for Levels 3,4 and 5 automation. This also goes on to include a brand new ADAS forwarding-facing camera system, which has been created by Samsung and HARMAN, which has been engineered so as to meet the new upcoming Car Assessment Program (NCAP) standards. These go on to include lane departure warning, forward collision warning, pedestrian detection as well as automatic emergency braking.

John Absmeier, SVP of Autonomous/ADAS Strategic Business Unit at HARMAN and VP of Smart Machines for Samsung Electronics, states,

“In a car, the human brain is constantly performing incredibly complex calculations while driving. How far is that lamppost? Is that pedestrian going to step into the street? How long until the yellow light turns red? The industry has made incredible advances in automation, yet in-car compute is still a long way from approximating the power of our brains. The DRVLINE platform with its open and high-level compute capability is a first major first step toward building an ecosystem to support full autonomy.”

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Freelancing for the last 6.5 years, I have a Masters degree in English Literature. The upcoming technology both fascinates and impresses me. I have a flair and passion for writing. Reporting news from the world of technology about the latest innovations and inventions keeps me closer to my passion and interest.